NOC 10022 · TEER 0

广告、市场营销与公共关系经理

Advertising, marketing and public relations managers

所属大类：行政、金融、商业服务与通信专业中层管理（Specialized middle management occupations in administrative services, financial and business services and communication (except broadcasting)）

这个职业做什么

Advertising, marketing, public relations and e-business managers plan, organize, direct, control and evaluate the activities of establishments and departments involved in commercial, industrial and e-business advertising, marketing and public relations. They are employed by commercial and industrial establishments, government departments, and advertising, marketing and public relations firms or consulting businesses.

雇主常用头衔（点击直达在招职位）

去看在招职位（跳转外部网站）：Job Bank LinkedIn Indeed

各省薪资范围

地区	低	中位	高
全国	$34.62/时	$55.29/时	$89.74/时
阿省 AB	$36.06/时	$59.62/时	$91.35/时
BC 省	$36.06/时	$52.88/时	$92.31/时
曼省 MB	$28.85/时	$50.82/时	$82.42/时
新不伦瑞克 NB	$42.05/时	$55.29/时	$66.67/时
纽芬兰 NL	$31.25/时	$52.31/时	$72.12/时
新斯科舍 NS	$28.85/时	$52.88/时	$96.15/时
西北地区 NT	$40.69/时	$61.09/时	$80.27/时
努纳武特 NU	$46.46/时	$69.00/时	$88.39/时
安省 ON	$36.86/时	$57.44/时	$88.94/时
爱德华王子岛 PE	$32.00/时	$51.44/时	$92.31/时
魁省 QC	$29.81/时	$52.88/时	$84.13/时
萨省 SK	$36.06/时	$52.88/时	$82.42/时

来源：Job Bank / ESDC 公开数据 · 截至 2025-11-19

主要职责

Advertising managers
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services.
Marketing managers
Establish distribution networks for products and services, initiate market research studies and analyze their findings, assist in product development, and direct and evaluate the marketing strategies of establishments.
Public relations managers
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs, publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations.
E-business marketing managers
Plan, organize, direct, control and evaluate the design, development and maintenance of Internet, Intranet and mobile applications to manage an organization's online business model and strategy.
Collaborate with advertising, marketing, and public relations teams to plan, develop, evaluate and manage an organization's online presence including public relations, communications, marketing, commercial activities and social media management.

雇佣要求

Advertising and public relations managers
A university degree or college diploma in communications, public relations, marketing, journalism or in a related field and Several years of experience in an advertising, public relations or communications officer position or in a related occupation are required.
Marketing managers
A university degree or college diploma in business administration or in a related field with a specialization in sales or marketing and Several years of experience as a sales, marketing or public relations representative or in a related occupation are required.
E-business managers
A university degree or college diploma in a field related to electronic commerce, Web site content development, or Internet and mobile services and Experience in Web site design, interactive media development, data administration or information systems analysis or experience related to Web site content are usually required.

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